Technology & Architecture

Enterprise-grade technology powering the 5 pillars of sales transformation

How FunnelIQ Integrates with Enterprise Ecosystem

UPSTREAM (Capture)

Website
Mobile App
Offline Walk-ins
Chatbots
DV360
Ads Accounts
MarTech

FunnelIQ (Enrich → Nourish → Engage → Learn)

Complete Sales Funnel Intelligence

Lead Enrichment
Persona Building
Intent Detection
Lead Scoring
360° User Profiling
Activity Tracking
AI Voice & Chat Bots
140+ Languages
AI Assignment
AI Coaching
Post-Call Automation
Agent Training
AI Insight Genie
Persona Dashboards
Analytics & Reporting
Drill Down Reports
Lead Segmentation
Personalized Experiences
Omnichannel Comms
Next Best Action

DOWNSTREAM

CDP
Data Lake
MarTech Platform
DMS
CRM

Technology Stack

Secured CI/CD Via Jenkins
CDN
Load Balancer
L7 WAF - OWASP Top 10
Multi-AZ K8s Cluster
React
React Routes
React Charts
React DND
Node JS
Express
RabbitMQ
JWT
ORM
Mongoose
Prisma
Redis
MongoDB
PostgreSQL
Secured PrivateLink DB
SecOps - Prowler, Scrtio SEM
ELK Stack Monitoring
Private VPC

Cloud Agnostic

Google Cloud, Azure, AWS

AI Models

Gemini, Claude, OpenAI, Custom Models

Data Stores

MongoDB, PostgreSQL with Caching (Redis)

Technology Differentiators

Cloud Agnostic

Deploy on any cloud platform without vendor lock-in

Open Source

Built on proven open-source technologies

Industry Leading Security

Multi-layer security with OWASP Top 10 protection

Auto Scaling

Kubernetes-based infrastructure that scales automatically

Key Technology Features by Pillar

Demand Intelligence

Lead enrichment APIs, persona building ML models, intent detection algorithms

AI Sales Execution

140+ language transcription & translation, voice/chat bot engine, omnichannel orchestration

Performance Coaching

AI Sales Coach with real-time objection handling, sentiment analysis, post-call QA automation

Business Intelligence

Natural language BI queries (AI Insight Genie), role-based dashboards, real-time sync

Non-Tech Friendly Journey Designer

User-friendly interface for creating workflows without coding

Composable API Stack

Easy integration with existing systems without replacement