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Pricing · 2026

Pricing is consumption-based. Scoped to your funnel.

There’s no per-seat fee, no shrink-wrap rate card. AI services meter on the unit that best fits the workload — tokens, conversations or queries. WhatsApp messaging passes through at Meta actuals. We size it with you on a 30-minute scope call and give you a rate card that holds for the contract term.

PRINCIPLE 01

Unlimited seats, always.

Humans don’t meter. Add 5 reps or 500 — the base platform fee doesn’t move.

PRINCIPLE 02

WhatsApp at Meta actuals.

Pass-through BSP pricing with a small platform margin — no hidden markup games. Full line-items on every invoice.

PRINCIPLE 03

If we don’t hit, you don’t pay.

Every pilot carries written success metrics. Miss them, platform fee waived for the pilot period.

01 How Swiftex bills

AI services & communication.

Consumption-based pricing — AI engine + WhatsApp messaging. Each component is metered on the unit that reflects how the work is done, not an arbitrary seat count.

AI Services

Conversation Intelligence

Token-based

AI analysis of customer interactions, per token. Voice + WhatsApp + email agent workloads, intent scoring, reason-code extraction, objection handling.

Transcript Analytics

Conversation-based

Call transcript analysis, per conversation. QA scoring, coaching signals, call summarisation, deal-level insight rollups.

Swiftex Sense

Query-based

Intelligent retrieval and insights, per query. Natural-language analytics, rep copilot questions, executive dashboards driven by NL queries.

Communication — WhatsApp
Rate cards finalised jointly based on volume forecasts.
02 Factors

What shapes your rate.

Four variables move the unit economics up or down. We model all four in the scope call.

FACTOR 01

Workload unit

Tokens, conversations or queries — each service meters on the unit that reflects the real compute cost.

FACTOR 02

Committed volume

Higher monthly commitment = lower unit rate. Committed-use is how Enterprise customers reach best-in-class economics.

FACTOR 03

Deployment model

Multi-tenant cloud (standard), private VPC, or on-prem for regulated workloads. Each carries different infra economics.

FACTOR 04

Channel mix

Voice-heavy, WhatsApp-heavy or email-heavy funnels have different cost profiles. We weight the rate card to your actual mix.

03 What’s in the base platform

Unlimited seats. All connectors. All dashboards.

One base platform fee covers everything that isn’t AI workload or telecom pass-through. No nickel-and-diming on features you’d expect.

For every edition

  • Unlimited human seats & roles
  • All CRM connectors (Salesforce, HubSpot, Zoho, LeadSquared, Freshsales, Kylas)
  • All channel ingest (Meta Lead Ads, Google LFE, CTWA, portals, IVR)
  • Standard dashboards & reporting
  • Webhook + REST API access
  • Email support

Growth & Enterprise

  • Coaching & QA module
  • Intent scoring with reason codes
  • Custom scorecards & dashboards
  • SSO & SCIM
  • Priority support · 4h SLA
  • Dedicated onboarding team

Enterprise only

  • Revenue Intelligence module (NL analytics)
  • Customer 360 module
  • SOC 2 Type II · ISO 27001 reports
  • India data residency (Hyderabad / Mumbai)
  • Custom MSA · DPA · security reviews
  • On-prem / VPC deployment
  • Dedicated CSM + Solutions Architect
  • 24×7 P1 support
04 Get your rate card

30 minutes. Bring your funnel. Leave with a scoped rate.

We model your actual channel mix, volume forecast, deployment needs and commitment appetite — and send a rate card the same week. No sales gymnastics.

Book a scope call Talk to sales
  1. Share your 30-day lead volumes across channels.
  2. We benchmark against similar-profile customers.
  3. You pick deployment model + commitment level.
  4. Rate card delivered, signed, held for contract term.
— FAQ

Pricing, answered.

How is Swiftex priced? +

Consumption-based and scoped to your funnel. AI services meter on the best-fit unit — tokens for Conversation Intelligence, conversations for Transcript Analytics, queries for Swiftex Sense. WhatsApp messaging passes through at Meta BSP actuals plus a small platform margin. Platform, seats, dashboards and support are included in a base fee. Rate cards are finalised jointly based on volume forecasts.

Why don’t you publish a price list? +

Volumes drive unit economics. A marketplace doing 200k CTWA conversations has very different rate needs to a bank doing 5k high-value voice calls. A public price list would either punish scaled customers or under-serve smaller ones. We scope together, publish a rate card to you, and hold it for the contract term.

What drives the AI services rate? +

Three things: the unit of work (token / conversation / query), the deployment (multi-tenant vs private VPC vs on-prem), and the committed volume. Higher commitment = lower unit rate.

How is WhatsApp messaging billed? +

Per message, split by category. Business-initiated template messages bill at Meta’s category rate (utility, marketing, authentication). Customer-initiated session messages inside the 24-hour window bill at a lower rate. Both pass through at Meta actuals plus a small platform margin to cover BSP operations.

Is there a pilot? +

Yes — 4-week scoped pilots with written success metrics. If we don’t hit the agreed response-time, qualification or booking metrics, you don’t pay the platform fee for the pilot period.

Do you charge per seat? +

No. Humans are unlimited. Only AI workloads are metered.

How long does scoping take? +

A 30-minute call plus 2–3 business days to return a rate card. Fast-track scoping available for teams under time pressure.

Do you have a partner or reseller program? +

Yes — dealer-network aggregators, BPOs and implementation partners have their own pricing tier and co-sell motion. Contact partners.

Bring your funnel. Leave with a scoped rate card.

30-minute call, same-week rate card, held for the contract term. No brochure prices.

Book a scope call Talk to sales